About the role
About Us
At Design Bridge and Partners, part of WPP, we design brands with the power to move—pulling people towards them with an irresistible force that compels and connects. With 900 creative minds across 18 studios worldwide, diverse in expertise, experience, backgrounds, and beliefs, we are united in our ambition to achieve real impact for our clients’ brands, benefiting their business, people, and the planet. Our clients include global brands across industries, such as technology, finance, consumer goods, and media.
About WPP
WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com.
Key Responsibilities
Strategic & Project Direction
Strategic Blueprinting: Lead the strategic development phase of projects, translating complex business problems into clear design briefs and concrete creative opportunities.
Strategy-to-Creative Synergy: Bridge the gap between logic and magic. Work alongside creative teams in the studio to ensure that strategic recommendations are beautifully and consistently carried through from concept to final execution.Briefing & Inspiration: Design and deliver inspiring creative briefs that challenge conventional thinking and push design output into distinct, brave, and award-winning spaces.
Resource & Delivery Management
Resource Optimization: Strategically plan and manage internal and freelance strategy resources for your core client accounts, matching project requirements with the right talent.
Milestone Ownership: Collaborate with Creative Directors and Client Leadership to map out project milestones, define strategic outputs, manage timelines, and ensure flawless, agile delivery.
Relationship Management & Growth
Strategic C-Suite Access: Cultivate strong, trusted relationships with key senior strategy and marketing decision-makers within client organizations.
New Business and Practice Development: Proactively present Design Bridge and Partners’ full spectrum of capabilities across markets and practices, spearheading new market initiatives in support of the agency’s long-term growth plan.
Leadership & Collaboration
Empathy & Guidance: Foster a psychological safe, highly motivated, and inspired team culture. Lead by example with high standards of professionalism and open, constructive communication.
Global Alignment: Act as a cohesive link across our studio network, encouraging cross-sharing of insights, skills, and strategic intelligence.
About You
Strategic Track Record: Substantial experience leading brand and creative strategy within premium design consultancies, brand agencies, or strategic marketing roles.
CPG & Beyond: Deep experience steering massive global consumer brands (CPG / FMCG), with a strong understanding of packaging design systems, structural branding, and omnichannel brand expression.
The Modern Toolkit: Strong familiarity with integrating digital ecosystems, social analytics, trend forecasting, and AI-powered tools into the creative workflow.Natural Ambassador: A proven ability to make others—including complex client stakeholder groups—passionate ambassadors for the agency's strategic and creative thinking.
Core Values: You live and breathe our values: Creative Thinker, Inspirational People Person, and Entrepreneurial Spirit.
Why Us?
We’re passionate about our people and their careers. We’ll help you develop your skills and provide you with outstanding benefits, giving you the chance to make your mark on our future, as we make a mark on yours. We’re proud to be the world’s most awarded brand design agency, with 28 Cannes Lions to our name and Creative Review Annual’s Most Creative Design Agency of the Year 2024. You’ll get to take new projects to award-winning potential, as part of a connected team of brilliant, tenacious people right by your side and across the world.
At Design Bridge and Partners, we believe that being together in person drives stronger collaboration, sparks creativity, and builds deeper connections, all of which contribute to your professional growth and the exceptional work we deliver for our clients. We operate a hybrid model, a mix of in-office (or with clients) and WFH. Our managers will discuss specific in-office requirements based on the role.
The salary for this position at the time of this posting may range from $150,000-175,000. Individual compensation varies based on job related factors, including location, business needs, level of responsibility, experience, and qualifications. We offer a competitive benefits package, click WPP Benefits for more details.
Design Bridge and Partners, a WPP company, is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
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