About the role
The Marketing Associate generates leads and develops/maintains relationships to drive new business opportunities.
Requirements
- A high school diploma or equivalent. A college degree is a plus.
- 1-2 years of experience working in sales. Retail experience is a plus.
- Self-driven to implement marketing initiatives independently.
- Strong commitment to providing high-quality work product, understanding our customer base, and tailoring marketing efforts to enhance success.
- Ability to adapt marketing strategies to changing circumstances.
Responsibilities
- Customer Experience Standardization
- Organize/Direct Company participation for all trade shows (7-10 annually)
- Identify and pursue marketing strategies to increase revenue
- Ensure brand management and messaging is consistent
- Responsible for contributing to and adhering to the annual marketing budget.
- Manage projects with outside vendors.
- Understand key performance metrics and tracking tools for marketing activities, and translate results into marketing initiatives.