About the role
What You’ll Do
- Own the product narrative. Define what it is, what it enables, and why it matters. Connect capabilities to business value: what the enterprise gets, not what the product does. Keep it sharp against a fast-moving competitive field and coherent with the Wonderful platform story.
- Deliver stories in every format. Product videos of every type: launch films, feature walkthroughs, demo narrations. Plus release notes, web copy, and sales narratives. You write the script and the one-liner.
- Find stories. Find them in the product, in deployments, in customers. The best material isn't handed to you; you go dig it out from product and field teams.
- Build enablement and sales materials. Decks, one-pagers, battle cards, demo scripts. Build them, maintain them, keep them the single source of truth.
- Break down for industries and buyers. Adapt the product’s core messaging for specific verticals and for business, technical, and risk buyers.
- Work AI-first. AI is embedded in how this team operates. You'll use it daily and help design how.
What We’re Looking For
- 5+ years of B2B product marketing, ideally with a technical product.
- Truth seeking. You dig into what the product actually does and what customers actually experience, and you make sure the messaging reflects it.
- Proven ability to develop positioning and turn it into sales-facing and customer-facing assets.
- Range across formats: video scripts, release notes, positioning docs, web, enablement.
- Depth over breadth: you can go deep on one product and become its foremost internal expert.
- Fluency with AI tools as part of your daily workflow, not as an afterthought.
- Comfort in an early-stage, fast-paced environment. Things move quickly here.
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