About the role
We're looking for a Performance Marketing Manager responsible for establishing and executing strategies to touch millions of users, working with a talented team.
At Bigger Games, we aim to reach millions of users, and our Marketing team is the key player that will help us fulfil this mission.
If you are a talented and passionate performance marketing manager who loves games and shares our passion for enjoying and crafting games, come and join us!
ABOUT THIS ROLE
- Manage and optimize all campaigns on all channels, such as Facebook, Google, and other ad networks, by data-driven decisions.
- Constantly test new tactics, new campaigns, and new ad networks to improve the UA process.
- Work closely with ad networks and manage the relationships
- Analyze the UA data and identify the growth opportunities
- Understand the market dynamics, UA tools and users to improve the whole UA process
- Work together with marketing artists to create better-performing creatives
- Closely follow the competition and gather market intelligence to establish new best practices
- Optimize and track monetization channels to improve LTV
YOU COULD BE A GREAT FIT IF
- University degree in Engineering, Mathematics, Economics or relevant fields
- 5+ years minimum relevant business / market experience
- Knowledge of how to do UA on ad networks such as Facebook, Google, AppLovin, etc.
- Outstanding analytical skills to make data-driven decisions and strength in data analysis
- A good sense of gameplay experience and special attention to detail
- Strong knowledge and interest in mobile gaming
- Being results-oriented and metric-driven