About the role
Location: Remote. Preference for Los Angeles, New York, or London.
Employment Type: Full-time
About the role
We're hiring an Influencer Marketer to recruit and manage creators who make content about Reacher. You will find YouTube, Instagram, and TikTok Shop creators and industry influencers, run outreach and follow-up, and make sure they publish. This is a relationship- and ops-heavy role. It is distinct from our Social Media Marketer, who owns Reacher's content calendar and organic social. Reacher is an AI-powered TikTok Shop affiliate platform trusted by 3,000+ brands, and the goal is to grow reach through creators who already talk about TikTok Shop tools, not only through our own content.
What you'll do
- Find and recruit YouTube, Instagram, and TikTok Shop creators and industry influencers to make content about Reacher
- Run outreach and follow-up until creators actually publish
- Negotiate deals and manage payment and partnership operations
- Build a roster of affiliates and creators who already cover TikTok Shop tools
- Track deliverables, live dates, and whether each partnership produced content
- Work with marketing so creator content reaches brand and creator audiences, without owning the social calendar
What you bring
- Experience in influencer, affiliate, or creator partnership management
- Comfort with high-volume outreach, follow-up, and relationship management
- Strong ops: you can track deals, payments, and whether content went live
- Familiarity with YouTube, Instagram, TikTok, and the TikTok Shop creator ecosystem
- Comfort working fast in a startup and doing the work yourself
Nice to have
- Existing relationships with creators who cover TikTok Shop, e-commerce, or SaaS tools
- Experience running both brand-side and creator-side affiliate programs
- Based in or open to Los Angeles, New York, or London