About the role
TL;DR: We’re hiring a seasoned Growth Lead to work directly with our Head Of GTM to scale Dosu from $XX → $XXX ARR. You’re a creative, data-driven, and energetic marketer who’s excited to join a fast-growing, early-stage startup in a career-defining role. You’re willing to roll up your sleeves — no task is too small when it helps move the company forward.
Requirements
- 5+ years in B2B SaaS growth marketing
- Ideally experienced marketing to product, design, and/or marketing teams (or adjacent technical buyer personas)
- Prior consulting (management/strategy/growth) or investment banking experience is a plus
Background
Dosu is building AI knowledge infrastructure for engineers and coding agents. We auto-generate and auto-maintain engineering knowledge on behalf of the organization, providing persistent and consistent context.
What You’ll Do
- Acquisition strategy: Design and execute multi-channel campaigns (AEO/SEO, SEM, social, partnerships, outbound support, growth “hacks”) to drive qualified leads and pipeline.
- Product-led growth: Collaborate with product and engineering to enhance viral loops, in-product engagement, activation, and conversion flows.
- Content & storytelling: Launch high-impact content (webinars, case studies, blog posts, white papers, landing pages) that showcases Dosu’s value and voice — and powers performance marketing and outbound.
- Growth experimentation: Build and run rapid-testing frameworks to identify and scale the most effective acquisition and activation levers.
- Events & conferences: Plan and execute conferences, events, and supporting lifecycle/email marketing with a data-driven approach to maximize pipeline impact.
- Cross-functional alignment: Work with Sales, Customer Success, Product, and Engineering to ensure consistent messaging and a seamless customer journey from first touch → expansion.
Who You Are
- You’re hands-on and resourceful — comfortable shifting between strategy and execution, from writing copy to optimizing campaigns yourself.
- You’re analytical and creative, blending data-driven decision-making with strong storytelling and intuition.
- You move fast, seek clarity, and thrive in ambiguous, high-growth environments where priorities evolve.
- You care about craft and impact, not just output — you take pride in doing great work, even on small details.
- You’re curious and collaborative — energized by talking to customers and translating insights into campaigns that drive growth.
- You’re excited about building the marketing foundation for a company defining a new category.