About the role
About WPP Media
WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.
WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.
For more information, visit wppmedia.com.
ABOUT THE ROLE
We are searching for a talented and enthusiastic individual to join our OpenDoor team as an Activation Manager – Programmatic. This role plays a crucial part in supporting WPP's mission to deliver consistency, delivery excellence and best in class service for Amazon in every country across its diverse businesses, including Amazon’s cross-channel marketing & Prime Video
RESPONSIBILITIES
- Successfully managing day-to-day performance of campaigns across different DSPs - DV360 and TTD.
- Able to meet campaign KPIs on time and error free set-up execution and reporting.
- Able to execute optimizations aimed at exceeding KPIs; Set campaign "strategies", e.g. targeting, bidding, platforms, data usage, ideas, downstream client funnel optimization.
- Able to make compelling arguments based on historical data and implement the strategies on active campaigns.
- Working with agency internal team to develop best-in-class solutions to achieve best results in KPIs.
- Communicate to other departments in the organization to facilitate client requests.
- Effectively manage the budget while optimizing the same towards optimal delivery.
- Maintain health and positive environment within the team.
QUALIFICATIONS
- 5+ years of exposure to the programmatic platforms with understanding of activation (campaign setup) workflow.
- Understanding of MS Office product suite including MS Excel for reporting and data analysis.
- Being able to articulate technical concepts to non-technical audience, including programmatic terminology.
- In-depth knowledge of programmatic technology stack’s inner working processes.
- Technical aptitude and affinity for data & related conversations.
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